About The Summit
The 7th Marketing Leadership Summit builds on the success of its earlier editions featuring over 150 eminent thought leaders and over 2500 senior executives and marketers. The theme of the conference this year is “Future Forward Marketing”.
Long-term trends encompassing technological, socio-economic, and geopolitical developments are reshaping marketing and forcing executives to adapt radically. Advances in technology, artificial intelligence, big data, connected devices, and the expansion of networks are helping deepen customer relationships while challenging traditional marketing tenets. Marketers also need to be cognizant of the major shifts in culture and consumer perceptions. Against this background, the Summit will showcase top-level idea exchanges featuring innovative marketing leaders and Industry stakeholders. Its primary thrust is to enable participants develop effective responses to tectonic shifts in marketing by highlighting evolving strategies that can perform in the new normal.
Speakers
-
Rajesh
RamakrishnanRajesh
Ramakrishnan
Chairman, CII National Committee on Marketing Leadership and Managing Director, Perfetti Van Melle India -
Bikram
BediBikram
Bedi
Managing Director, Google Cloud -
Bhaskar
RameshBhaskar
Ramesh
Director - Omnichannel Businesses, Google IndiaBhaskar Ramesh
Bhaskar Ramesh
Director- Omnichannel Businesses, Google
Bhaskar serves as Director for Omnichannel Businesses at Google India and is a core member of India leadership team. In this role he is building Google's partnerships across Technology, Retail, Finance, CPG & Automotive businesses accelerating technology transformation across these sectors. He is leading the charge Digitization agenda for India with vision to make Google, a gateway for Omni businesses.
Also, he is the co-chair of women@google India - A thriving community that helps women googlers across PA's succed in having thriving careers. Previously, Bhaskar built YouTube India business heading their monetization and product strategy that turbocharged YouTube growth.
-
Kedar
LeleKedar
Lele
Executive Director, UnileverKedar Lele
Kedar Lele
Executive Director, Customer Development, Hindustan Unilever
Mr Kedar Lele (45) was appointed as the Executive Director, Customer Development for Hindustan Unilever Limited (HUL) w.e.f. July 1, 2021.
Kedar joined HUL in 2004 after completing his MBA from the Indian School of Business, Hyderabad and holds a prior degree in advertising and brand management from MICA, Ahmedabad (1998).
Kedar is a well-rounded business leader with over two decades of experience covering General Management, Sales & Customer Development, FMCG Marketing, Internet companies and Advertising.
Prior to his appointment as Executive Director, Customer Development, Kedar led Unilever Bangladesh Limited as Chairman and Managing Director and has been instrumental in delivering consistent, competitive, profitable and responsible growth while making a difference to the country and communities.
Kedar’s purpose is to unleash hidden energy that brings success and happiness to people, business, and society. He brings his passion for balancing the team’s energy and driving accountability while being recognised as a compassionate leader.
-
Moumita
SarkerMoumita
Sarker
Partner, DeloitteMoumita Sarker
Moumita Sarker
Partner, Deloitte
Moumita is passionate about driving the business of analytics for organizations and making an impact through AI. 19 years have seen transformation of the field of analytics and partnerships through AI journeys of various organizations in multiple domains including entrepreneurship and a practitioner of AI.
-
Anindita
VeluriAnindita
Veluri
Director - Marketing, Adobe IndiaAnindita Veluri
Anindita Veluri
Director Marketing – Adobe India
Anindita leads Adobe’s marketing across the Indian market, with her strong track record and unique experience of having worked at the intersection of marketing, technology, business and creativity –she is a great partner for our fast-growing India business and plays a critical role in sharing Adobe’s marketing journey with brands in India and enabling their digital transformation strategies.” “Today, businesses understand that building an experience is mission-critical to their growth, and Adobe is at the forefront of delivering next generation technology to power them.”
In a career spanning over two decades, she has held various leadership roles across sales and marketing. She joins Adobe from Deloitte, where she was responsible for building and scaling the Adobe business across India & South Asia. Prior to that, as the India Business Leader for Adobe practice at IBM, was instrumental in incubating the “marketing-as-a-service” model for IBM Services and setting up the MarTech services practice for solution selling across industries. Anindita holds a Post Graduate Diploma in Marketing Management from Times School of Marketing in New Delhi and is a Graduate in Commerce from Mount Carmel College in Bangalore.
-
Ravi
SanthanamRavi
Santhanam
Chief Marketing Officer, HDFC BankRavi Santhanam
Ravi Santhanam
Group Head, Chief Marketing Officer & Head – Direct to Consumer Business ,HDFC Bank
Mr. Ravi Santhanam is Group Head, Chief Marketing Officer and Head – Direct to Consumer Business at HDFC Bank. He is responsible for driving the digital origination and fulfilment of all Bank’s products as well as Direct to Consumer products. He has played a key role in establishing the customer centricity practice at HDFC Bank by setting up the NPS system across the Bank. Mr. Santhanam has previously led Liability Products, Managed Programmes and Corporate Communications at the Bank.
Prior to HDFC Bank, Mr. Santhanam worked with Vodafone as Business Head for Uttar Pradesh market. In 2013, he was given the responsibility to lead the new business vertical of Data, Devices, and Content & Innovation in Mumbai. He has also worked with Reliance Communications, ICICI Bank and PowerGen in leadership roles, spanning across Strategy, M&A and Business. He was the only CMO from India to be featured in the top 50 list of Forbes 'The World's Most Influential CMOs 2020'.
Mr. Santhanam has a Mechanical Engineering degree from Anna University and is also an alumnus of Indian Institute of Management Calcutta and Harvard Business School.
-
Arun
IyerArun
Iyer
Founder and Creative Partner, Spring Marketing Capital -
Karishma
GuptaKarishma
Gupta
Partner – Consulting ,DeloitteKarishma Gupta
Karishma Gupta
Partner, Consulting, Deloitte India
Karishma Gupta, Partner, Consulting, Deloitte India comes with 25 years of experience in helping brands transform how they engage and transact with their customers, build digital platforms and capabilities, and drive change in pursuit of that ambition. She has led engagements for some of the biggest brands in the world, defining and delivering large scale solutions at the intersection of strategy, creativity and technology and leading diverse, multi-cultural global teams, complex and agile program management, and in delivering results for her clients.
Karishma values collaboration, lead with empathy, and always try to do the right thing. Having experienced the benefits of diversity in driving innovation, she is a passionate advocate of workplace diversity.
-
Ranjani
KrishnaswamyRanjani
Krishnaswamy
GM - Marketing, TitanRanjani Krishnaswamy
Ranjani Krishnaswamy
General Manager Marketing, Titan Company Limited
A passionate Brand Builder with 16 years of experience in Marketing Leadership Roles. Fortunate to have journeyed a rich, diverse spectrum of Markets (Developed & Emerging economies), Roles (national, regional and global), Brands (Mature as well as Nascent); managed product as well as service, led brand innovation & renovation projects; in large complex as well as small nimble teams. Brands that fueled my learning curve –Dove (Hair & Skin), Yardley London, Hindustan Times, Lever Ayush, Santoor, Giffy, Carrie Junior, Wipro Lighting. Markets that rooted me in their consumer understanding – India, SEA, Japan, US, EU, Middle-East.
-
Manish
MakhijaniManish
Makhijani
Partner – MRSIManish Makhijani
Manish Makhijani
Partner
Positron Advisor
Manish has worked for more than 26 years in the insights and analytics space, 19 of which have been with Unilever; where he has lived and worked in four countries, across brands and categories in different leadership roles within businesses. Manish’s expertise is to make the businesses more consumer centric and integrate insights with the business strategy. He has pioneered several new initiatives for Unilever that have become institutionalised, and part of the global best practices used every day – like analysing 6Ps of marketing to diagnose the performance; Growth Scout: a tool for identifying growth opportunities; Demand Spaces: a new way of segmenting the market for category and brand expansion; creating new market development models for expanding categories; accreditation of qualitative researchers across the world to identify the best talent; to name a few. He is recognised as a thought leader in the space of insights globally and won the global prestigious international ‘Ginny Valentine Award’ in 2013 and global ‘Insights 250’ in 2023.
-
Srivatsan
SridharSrivatsan
Sridhar
Founder and CEO – SkydoSrivatsan Sridhar
Srivatsan Sridhar
Co-Founder & CEO, Skydo
Srivatsan is Co-founder & CEO of Skydo Inc. Earlier, Srivatsan was head of Business at Rupeek – an asset-backed lending platform, leading teams across growth, business delivery and customer experience. Srivatsan has 19 years of professional experience spanning management consulting, business building and leadership roles in fast growth technology startups. Prior to joining Rupeek, Srivatsan managed the platform Revenue and profitability at India’s largest ride-hailing platform, Ola. Before Ola, Srivatsan led his family-owned automotive parts manufacturing business. He also has 6 years of experience with management consulting firm McKinsey & Co. where he advised clients primarily in financial services. He is most excited by the possibilities to transform business using data and digital technologies, and is passionate about building high performing teams, and mentor students and young professionals. Srivatsan has a master’s degree in industrial Engg from The Ohio State University and an MBA from The Indian School of Business.
-
Soumya
MukhopadhyaySoumya
Mukhopadhyay
Head of Innovation Domain -APAC, KantarSoumya Mukhopadhyay
Soumya Mukhopadhyay
Head of Innovation, APAC ,Kantar
Soumya Mukhopadhyay is the APAC Innovation lead for Kantar. He has worked in the area of innovation for more than two decades across different categories and clients including ITC, BAT, Pepsi, Coke, Colgate, Mondelez, Nestle, GSK, L’Oreal, Google, Amazon. His areas of expertise include thought leadership, solution development and strategic consultancy in the early stage of innovation, pricing, portfolio & revenue management and forecasting. He has been the Global R&D Head of Innovation for Kantar leading the development and successful launch of behavioural idea and concept testing offers; e.g. Idea eValuate, eValuate in Context.
-
Deepika
BhanDeepika
Bhan
President - Packaged Foods, TATA Consumer Products -
Anand
SanthanamAnand
Santhanam
Chief Sales and Marketing officer, Saint GobainAnand Santhanam
Anand Santhanam
Chief Sales and Marketing Officer, Saint Gobain
Anand Santhanam brings over 22 years of experience and expertise as a well-seasoned sales, marketing and business development professional. He has a successful track record of working in diverse sectors like construction and building materials, automotive, durables and electronics. Anand’s skill sets in marketing management, sales, channel management, consumer insight generation and leadership management have been instrumental in shaping his career graph. Over the years, Anand has held key positions in his various stints across some of India’s best-known companies including Carrier Aircon, ONIDA (MIRC Electronics), Philips India Ltd, Tractors & Farm Equipment (TAFE), Massey Fergusson Tractors, etc. Anand holds a bachelor’s degree in engineering (Instrumentation and Control) from the University of Madras and a master’s degree in management studies (Marketing) from the University of Mumbai. He is an active member of the CII Marketing Forum.
-
Prabhat
KumarPrabhat
Kumar
Vice President - Flat Products, Marketing and Sales ,TATA SteelPrabhat Kumar
Prabhat Kumar
Vice President - Flat Products, Marketing & Sales, TATA Steel
Mr Prabhat Kumar is the Vice President - Flat Products, Marketing and Sales, at Tata Steel. He has held multiple leadership roles across functions in the organisation since 2008 getting deep exposure to the core business, managing stakeholders and high-level management. Before taking on his current role, Mr Kumar was Principal Executive Officer to CEO&MD, Tata Steel. He has rich experience across Marketing & Sales of both Flat and Long Products and has been instrumental in developing strategies for automotive and construction market segments. Mr Kumar oversaw the launch of several new products to cater to changing market needs. He has rich experience in techno-commercial functions.
Mr Kumar is Mechanical Engineer from B.I.T Sindri and has more than 32 years of rich experience in Tata Steel and holds a Post Graduate Diploma in Business Management from XLRI, Jamshedpur. He has also completed CEDEP General Management Program at INSEAD, France. He joined Tata Steel Jamshedpur as a Graduate Trainee in 1990. In addition, he is part of the Profit Centre Councils in Tata Steel and is also a Member of the Board of Directors of subsidiary companies of Tata Steel.
-
Ashwin
MoorthyAshwin
Moorthy
Chief Marketing Officer, Godrej Consumer ProductsAshwin Moorthy
Ashwin Moorthy
Chief Marketing Officer, India, Godrej Consumer Products Ltd (GCPL)
Ashwin is a Marketing and Advertising professional with 15+ years’ experience in Media, Marketing and Sales in the Consumer Products industry. He joined Godrej Consumer Products Ltd (GCPL) in August, 2022. At GCPL, he heads marketing for India, encompassing brands across the categories of household insecticide, home care, personal care and hair care. Prior to this, he was with Hindustan Unilever where he worked across Sales and Marketing, including roles in Skin Cleansing, Beverages, and Functional Nutrition.
-
Mohit
AhujaMohit
Ahuja
President (Mumbai), Gozoop GroupMohit Ahuja
Mohit Ahuja
President, Gozoop Group
Mohit is an Experienced advertising specialist with a demonstrated history of working across categories and brands. Skilled in Brand Management, Integrated Marketing, Advertising and Marketing Strategy. An engineer with a PGDACM focused in Marketing and Advertising from Narsee Monjee Institute of Management Studies.
-
V G
SenthilkumarV G
Senthilkumar
Head-Marketing & Branding , Bank of BarodaVG Senthilkumar
VG Senthilkumar
Head marketing & branding, Bank of Baroda
His current role encompasses the overall Marketing, Branding & Public Relation functions of the Bank. Leadership role at TOP. Executive Grade (TEG-VI ) with direct reporting to Executive Director and MD & CEO of Bank. The Role involves managing a Team of 30+ at corporate level and 180+ at the Zonal & Regional levels. Responsible for building the Marketing Strategy including Digital. Marketing Strategies for Bank across all product lines and strengthening the Brand Value. Responsible for handling all Media channels including Print, Electronic, Outdoor and social media with budget spends of over 23 Million USD. Digital Marketing functions include Paid Digital, Organic and Social Media Marketing. Selected for sharing best practises in Digital Marketing amongst Public Sector Banks under EASE Reforms Agenda of Government of India. Sanctions of Rs 1800 cr + Retail Asset Loans (HL, Pl, CAR, MSME) through Paid Digital Marketing and over Rs 60 K Crores from organic Lead generation through Digital Channels during FY-2022-23. Management of Banks Website which include Development of Content, Trafffic growth & sustenance, Lead Generation & Building infrastucture capabilities alongwith managing other 9 websites of Banks International Territories. Handling the entire gamut of PR functions of the Bank which include Press & Media Releases, announcement of Banks Quarterly Financial Results and Analyst.
-
Mehernosh
MaliaMehernosh
Malia
Director – Dairy and Ready-to-Drink Beverages, NestléMehernosh Malia
Mehernosh Malia
Director, Nestle India
He is Director and Business Head for Dairy and Ready-to-Drink Beverages for NESTLÉ India and South Asia Region. I am also on the Management Council for NESTLE India. I have worked in leadership positions in Coca-Cola, Airtel and now Nestle in Global, Regional and Country-level roles covering consumer cultures across South America, Middle East, West Africa, South Asia and South-East Asia, for iconic brands like Sprite, Fanta, Airtel, Milo, Nescafé, Milkmaid, Nido, EveryDay and Nestlé a+.
In addition to driving business through the traditional FMCG RTM, I have got the opportunity to drive profitable growth across unique Route-to-Market models involving reverse logistics for carbonated beverages in glass bottles, cool-chain for 15-day shelf life fresh-dairy products, direct-to-home for subscription-based water business and for one of the first convergence of the phygital space with the rapid expansion of mobile telephony in India.
-
Sumeli
ChatterjeeSumeli
Chatterjee
Sr. Director, Integrated Marketing & Experiences (IMX) Entertainment, THE COCA-COLA COMPANY, INDIA & SOUTH WEST ASIASumeli Chatterjee
Sumeli Chatterjee
Head - Integrated Marketing and Experiences, India & Southwest Asia, Coca Cola
Sumeli leads the integrated marketing communication for India and Southwest Asia for Coca-Cola. She is at the forefront of driving digital transformation, implementing platform strategies, and creating unique brand experiences like Coke Studio in Bangladesh and India. She also leads company's relations with sports associations like the International Cricket Council and spearheads creator programs that foster deep audience connections, especially for youth.
With over 20 years of experience, Sumeli has worked across diverse portfolio of clients, having navigated sectors such as FMCG, Media, and Entertainment. From her early days at Coca-Cola to her stints at MTV and The Times of India, she has consistently managed large and diverse teams, successfully steering complex projects. These initiatives have even earned recognition at prestigious events such as Cannes Lions, D&AD, and CLIO. She has also co-authored several youth insights publications at MTV and has been a speaker at public forums and conferences in India and abroad.
Who Should Attend
- CEOs, CMOs
- CXO’s, Department Heads
- SMEs, Start-Ups
- Web and Social Media Strategists
- Marketing and PR Agencies
- Data and Analytics Professionals
- Market Research Organizations
- Brand Consultants
Agenda
10:15 – 10:25 Hrs. | Opening Remarks |
Indrani Kar Principal Advisor, CII & Head, CII-Suresh Neotia Centre of Excellence for Leadership |
10:25 – 10:40 Hrs. | Welcome Address |
Rajesh Ramakrishnan Chairman, CII National Committee on Marketing Leadership and Managing Director, Perfetti Van Melle India |
10:40 – 11:00 Hrs | Special Address |
Bikram Bedi Vice President & Country Managing Director Google Cloud India |
11:00 – 11:05 Hrs. | Concluding Remarks |
Indrani Kar |
The Artificial intelligence revolution is the biggest technological shift in our lifetime & has emerged as a transformative force, revolutionizing industries as well as reshaping the way businesses operate. AI is reimagining operations and enhancing efficiency, unveiling hidden insights & empowering data-driven decisions. As Al becomes all-pervasive, its also having profound implications on business models as a whole new generation of companies are being built. Marketers are not competing with AI but are competing with a business that is leveraging AI. The session will deliberate on how the ecosystem should be ready & incumbents be more agile in embracing this change. |
||
Moderator | ||
---|---|---|
Bhaskar Ramesh Director - Omnichannel Businesses |
||
Speakers | ||
Kedar Lele Executive Director, Customer Development Unilever Moumita Sarker Partner Deloitte |
Whether AI achieves the potential that clearly exists depends on businesses coming to understand the need for a coordinated and strategic approach to AI-led marketing. There is a need for perspectives across the marketing realm on how AI is being used to reimagine work, which sectors are seeing the maximum adoption and what success would look like when the benefit of this technology is unlocked. The session will feature three seasoned business practitioners showcasing their POV and backing it up with case studies of how they are leveraging AI in their fields. |
||
Moderator | ||
---|---|---|
Anindita Veluri Director- Marketing Adobe India |
||
Speaker | ||
Ravi Santhanam Group Head and CMO HDFC Bank Arun Iyer Founder Spring Capital |
This keynote will showcase how future marketing leaders must function to make their role a strategic differentiator across industries and how marketing can move from being a cost center to driving boardroom value. It will also give an overview of the findings of a high-impact CII and Deloitte report. | ||
Speakers | ||
---|---|---|
Karishma Gupta Partner – Consulting Deloitte |
Hyper-connected consumers demanding seamless and personalized experiences across every touchpoint with a company will be the norm in the future. Meeting these expectations will be critical for success, and the future of customer experience will depend on staying ahead of the curve. This session will deliberate on a diverse range of elements molding the consumer of tomorrow including millennials Z of tomorrow. It will also discuss how marketing to the Gen-AI native consumer assumes priority and global concepts need to be blended with local realities. |
||
Moderator | ||
---|---|---|
Ranjani Krishnaswamy General Manager - Marketing Titan Company Limited |
||
Speakers | ||
Manish Makhijani Partner MRSI Srivatsan Sridhar Founder and CEO Skydo Soumya Mukhopadhyay Head of Innovation Domain - APAC Kantar Deepika Bhan President - Packaged Foods Tata Consumer Products |
We hear all the time about how technology has disrupted the marketing industry, resulting in a field that looks nothing like it did five years ago. And while that’s true, consistent threads have remained intact the entire time. This session can deliberate on essential tenets and strategies that will not change in an ever-changing business environment. The panel will discuss proven best practices that will remain in vogue despite changing market dynamics. |
||
Moderator | ||
---|---|---|
Anand Santhanam Chief Sales and Marketing Officer Saint Gobain |
||
Speakers | ||
Prabhat Kumar Vice President - Flat Products, Marketing & Sales TATA Steel Ashwin Moorthy Chief Marketing Officer Godrej Consumer Mohit Ahuja President Gozoop Group V G Senthilkumar Head-Marketing & Branding Bank of Baroda |
The session will contrast the possible future of marketing in the context of consumer mindsets becoming more entrenched in the past (increased nationalism, trade barriers, nearshoring, etc.) vis-à-vis a more global outlook and appropriate brand responses. It will be a tete-a-tete between two highly seasoned marketers. | ||
Moderator | ||
---|---|---|
Mehernosh Malia Director Nestle India |
||
Speakers | ||
Sumeli Chatterjee Head - Integrated Marketing and Experiences, India & Southwest Asia Coca Cola |
Indrani Kar Principal Advisor, CII & Head, CII-Suresh Neotia Centre of Excellence for Leadership |